Community December 4, 2023

Deck the Halls (and List Your Walls): 5 Tips for Selling Your Home This Holiday Season

The holidays are a time for joy, family, and…selling your house? Believe it or not, December can be a surprisingly good time to list your property. With twinkling lights, festive decorations, and a general sense of goodwill in the air, buyers can be more receptive to cozy homes and warm vibes.

If you’re thinking of making a move this merry season, here are 5 tips to help you deck the halls and list your walls for a successful sale:

  1. Highlight the holiday charm. Embrace the festive spirit! Decorate your home with tasteful holiday touches, but avoid going overboard. Think fresh greenery, twinkling lights, and a centerpiece that smells like cinnamon and pine.

  2. Warm up the welcome. Let potential buyers envision themselves cozying up by the fireplace with a cup of hot cocoa. Stage your home for winter with plush throws, warm blankets, and scented candles.

  3. Open house with a holiday twist. Instead of your standard open house, host a holiday cookie decorating party or a festive wreath-making workshop. This will attract more potential buyers and create a memorable experience.

  4. Get creative with your marketing. Use festive language in your listing descriptions and social media posts. Highlight the “après-ski” potential of a sunroom or the “snow day-ready” movie theater in the basement.

  5. Be flexible with showings. People are busy during the holidays, so be willing to accommodate showings at odd hours or even on weekends.

Remember, the holidays are a time for miracles. So go ahead, put your best foot (and your most festive doormat) forward, and watch your “For Sale” sign turn into a “Sold!” banner.